Specialist Co-Living and PBSA Consultancy for Planning and Funding

Whilst PBSA is now a mature sector, co-living is fast emerging as a new housing typology aimed at single professional renters.
Jo’s mission is to help developers to get planning and funding for co-living schemes. That’s why Jo specialises in providing Needs Assessments, strategy and other consultancy advice for planning and funding parties with the aim of clearly presenting the demand and business case for both the co-living and PBSA Sectors.
After 25 years of providing valuations in these sectors, Jo brings the benefits of deep sector knowledge and working with someone who really ‘gets’ co-living.
Examples of Advice I Can Provide
Demand Studies
Essential for both pre-app and full planning applications, my demand studies present the case for co-living or PBSA in a given location.
Demand Commentaries for Funding Parties
Strategic commentary for inclusion in funding packs, designed to assist engagement with investors and lenders.
Co-Living Rental Rationale
Analysis of local incomes, rents and affordability.
Stakeholder Engagement
Presentations to inform and motivate stakeholders such as planning officers, investors, and lenders. I can also participate in political engagement such as public consultation webinars and responding to comments and objections.
Expert Witness Support
Benefit from expert witness services, providing authoritative support in the co-living and PBSA sectors.
Market Analysis and Feasibility
and feasibility tailored to your project.
Why Work With Jo Winchester
Jo brings 25 years of valuation and sector experience in PBSA and co-living, alongside long-standing market insight.
“Jo provided the Demand Study for our Haringey co-living planning application, and it addressed the Council’s concerns in planning from a demand perspective”.
J Group Ltd
“Jo provided a Demand Study for our major Wembley co-living application, and it satisfied the planning officers with regard to demand for the scheme. We were very pleased with the service and outcome”.
Ed Fisher, Home is London
Would thoroughly recommend Jo’s support on projects – very thorough analysis and clear messaging. Hope to collaborate again!
Ben Wrighton, Head of Planning, Watkin Jones Group

Reach out to us today
For tailored advice on your co-living or PBSA project, connect with us today. Our expertise can help you navigate planning and funding challenges with confidence.